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The Persuasion Equation

Studies consistently demonstrate that words are only a small piece of the communication puzzle. Persuasion happens at a much more subconscious level. It impacts our ability to connect with others and truly be understood in the area of selling. Because this program is delivered with incredible passion, power, and playfulness, the process becomes not only moving, but thoroughly enjoyable. With Barry Donalon’s Persuasion Equation you hold in your hands the first step of a proven system to create measurable and lasting change in you ability to move people to action.

As a million dollar earner and master builder, Barry Donalson shares his insights, thoughts, and strategies for the looking for peak performance in their direct sales careers.